AI for Sales certificate course
Build a repeatable AI system for your entire sales funnel and the playbook to close more deals in just 5 weeks.
There is currently a waitlist for the AI for Sales Professionals course, and we are not currently accepting new enrollments in the course. If a spot becomes available, we will contact you with more details.
Format
5 weeks
Online + live sessions
Tools
You earn
UGA Center for Continuing Education
Certificate of Completion
Harness AI with a proven playbook to build pipeline and advance deals.
01
Use AI to research target accounts that fit your ICP (ideal customer profile).
02
Segment and prioritize leads by fit and intent.
03
Prep for discovery and tailor proposals to stakeholder priorities.
04
Anticipate buyer objections before they come up.
05
Map a sales motion into steps an AI agent can execute.
What you walk away with
UGA Center for Continuing Education
AI for Sales
Next Live (optional) Session
Tue, Aug 4, 4:00 - 6:00 PM
Course progress
Online content
50%
Playbook assignments
3/6
Next available start date
There is currently a waitlist for the AI for Sales Professionals course, and we are not currently accepting new enrollments in the course. If a spot becomes available, we will contact you with more details.
Join 56,510 learners who've enrolled
Full curriculum
Use AI to research target accounts that fit your ICP (ideal customer profile).
Build a targeted prospect list with insights for personalization.
Write multi-touch cold outreach that breaks through and gets replies.
Segment and prioritize leads by fit and intent.
Turn call notes into personalized follow-up in minutes.
Build an AI Project loaded with your voice, personas, and winning emails.
Prep for discovery and tailor proposals to stakeholder priorities.
Use AI to examine RFPs and draft responses faster.
Build a Proposal Reference Project from what you’ve already won.
Anticipate buyer objections before they come up.
Build an objection-handling guide tuned to common patterns.
Customize pitch decks and one-pagers per prospect.
Map a sales motion into steps an AI agent can execute.
Build working prospecting and nurturing workflows.
Apply human-in-the-loop checkpoints to keep outputs accurate.
Meet your instructors
This course is led by experienced sales professionals who use AI every day. They bring practical, real-world insight into how AI drives efficiency across prospecting, deals, and sales workflows—so you can move faster, waste less time, and stay ahead of quota.
25+ Years in Sales Leadership; Creator of the Quiet Selling Method
Sales Enablement Program Manager at Uber; AI Adoption Lead
Strategic CPG Leader; Retail Operations & Automation
Entrepreneur, Business Strategist, and AI Advisor
If you change your mind within the first week, you'll get a full refund. No questions asked.
How it compares
| Feature | Self-taught (YouTube, blogs) | Generic online course | UGA Center for Continuing Education + Ziplines |
|---|---|---|---|
| Structured, sequenced curriculum | - | partial | Included |
| Live expert sessions | - | - | Included |
| Cohort + accountability | - | - | Included |
| University-backed credential | - | - | Included |
| Portfolio piece you can show at work | - | partial | Included |
AI for Sales Professionals Certificate Course
Program tuition
$1,850
What's included
Earn your certificate of completion from UGA Center for Continuing Education
A credential employers will trust
On-demand lessons + live expert sessions
Learn on your schedule with support every step of the way
Expert instructors who do this for a living
Build practical skills you can apply immediately
Flexible payment options
A program your employer is likely to pay for. Learn more
7-day money back guarantee — no questions asked
Get reimbursed
Most of our learners are reimbursed through their employer.
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Subject: Course request: AI for Sales from UGA Center for Continuing Education
Upcoming start dates
There is currently a waitlist for the AI for Sales Professionals course, and we are not currently accepting new enrollments in the course. If a spot becomes available, we will contact you with more details.
Join 56,510 learners who've enrolled
The learner experience
Weekly sessions with your instructor — recorded, so missing one doesn't set you back.
Upcoming
Next Live Session
You'll have support from your dedicated learner success advocate every step of the way.
Learner Success Advocate
Learner success team · here all program long
Have questions?
Browse the FAQs, or talk to a real person—we're here to help.
Frequently asked questions
AI is changing how sales teams operate. The most effective sales professionals are using AI to build pipeline faster, anticipate objections, and prepare for buyers with insight—while still keeping the human judgment that closes deals.
If you've been wondering how to use AI beyond simple prompts and one-off shortcuts, this course provides a clear, practical approach. Designed for sales professionals by sales professionals, it helps you apply AI across the full funnel—from prospecting to close—with a repeatable system you keep using.
This course is built for sales professionals—not technical specialists, not engineers, not anyone who writes code for a living. No coding, no data science background, no technical prerequisites beyond basic AI experience.
It's a strong fit for sales professionals who want to:
No. This course is designed for sales professionals at a beginner or intermediate level of AI use. Prior experience with LLMs (ChatGPT, Gemini, or Copilot) is recommended. You should be comfortable with everyday digital sales tools—CRM, email, and basic spreadsheet work. No coding or data science experience required.
Our courses are built for real life. This program is designed to fit around a full-time role while still delivering meaningful outcomes.
You can expect to spend six to eight hours per week on interactive, on-demand content, including hands-on activities and applied playbook assignments.
Weekly live online sessions (2 hours) are led by experienced sales professionals and include demos, discussion, and deeper dives into course content. These sessions are optional and recorded for later viewing.
Yes. You’ll earn a university-issued certificate of completion verifying your hands-on experience and knowledge in AI for Sales Professionals. This credential can be added to your LinkedIn profile, resume, and professional portfolio.
In addition, upon successful completion of the program, you can request a university continuing education transcript reflecting Continuing Education Units (CEUs). Please contact the University of Georgia Center for Continuing Education at GC-Questions@uga.edu to submit your request.
To receive a university-issued certificate of completion, you must achieve at least 70% on the module assessments and successfully complete all of the playbook assignments.
No, this is a noncredit course. As such, it is not eligible for financial aid. However, many employers offer reimbursement for continuing education, so check with your human resources department to determine your eligibility.
There are multiple payment options for this course. The first way is to pay upfront, online. This option also provides the largest savings.
We offer both installment and financing options. To find out if you qualify for either of these payment options, fill out the enrollment form to be directed to the payment page. From there, you can click on the "Get Qualified" link to see what options are available.
Many employers also offer tuition reimbursement. Our guide gives you suggestions and templates for how to ask your employer to cover the cost of the course.
View our reimbursement guide.
We are confident in the quality of our learning experience, having supported thousands of learners and received hundreds of 5-star reviews. Because we believe so strongly in the value and impact of our course, we offer a 7-day money-back guarantee from the start date. If the course isn't the right fit for you, you can withdraw within the first week of your course and receive a full refund, no questions asked.
Everything is online. You’ll access on-demand content and assignments through our online learning platform and join the optional instructor-led live sessions once a week through a video conference platform. The live sessions are recorded and available for playback on demand. The online Learner Dashboard can be accessed from anywhere with an internet connection on a computer.
Let's get started
Meet with an advisor to talk through curriculum, skill fit, and payment options. No pressure.
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